How to use the music promotion plan generator
Pick your genre, your main goal (streams, followers, pre-saves or real fans) and a timeframe — 7, 14 or 30 days. Hit Generate my plan and you'll get a day-by-day checklist covering the run-up to release, release day itself, and the weeks after. Copy the whole plan and work through it one day at a time.
How to promote a song before release
The pre-release window is where most of the momentum is won. Reveal your cover art, tell the story behind the song, and — most importantly — test two or three different hooks early so you know which angle resonates before launch day. Set up a pre-save link so every post has one destination. By the time the song drops, you already know what works.
Example: 7-day release plan
- Day -3: tease the hook + remind people it's coming.
- Day -1: behind-the-scenes or lyric meaning.
- Release day: post 3 hook variations, pin the best, share to Stories.
- Day +1–3: reuse the strongest hook, post a lyric video, share reactions.
Example: 14-day pre-release plan
- Day -14: set up the pre-save / smart link.
- Day -11: reveal the cover with a teaser of the hook.
- Day -8: post the story behind the song.
- Day -6 to -2: run hook tests and a behind-the-scenes clip.
- Release day → +7: ship 3 hooks, then double down on the winner daily.
Example: 30-day music marketing plan
The 30-day plan adds a longer warm-up (cover, story, multiple hook tests, pre-save campaign) and a sustained post-release phase that keeps posting for three more weeks — because the song doesn't stop working on day two. Winning hooks get recut and reposted; analytics guide what to make next.
The one thing every plan depends on
Look at any version of the plan and you'll notice the same backbone: consistent short-form content, every day. That's the step most artists quit. If you want the plan to actually happen without burning out, Autohype automates the daily-posting part — a new video of your song on TikTok and Instagram, every day — so you can follow the strategy without doing the grind manually.